Our store

Not a shop, but a passion

OUR STORE

Axent focuses on fashion for plus sizes. The ideas surrounding fashion are transforming. For a long time there was the ideal of strict size zero, but brands, media and shoppers are increasingly embracing the idea of different, unique, beautiful body shapes and sizes. That plus size and trendy fashion go hand in hand is exactly Axent's philosophy. Our style: business chic with a sporty touch. The trendy boutique not only offers the latest fashion trends and quality brands for plus size women's fashion, but also spreads a point of view: body positivity. We believe that plus size fashion offers an excellent expression of character for the confident, confident woman with style and a soft spot for beautiful fashion.

“My store is my life and vice versa.” Words from Axent founder Marianne Van Rompaey. With almost twenty years of experience in fashion, she knows what she stands for as an entrepreneur. It is her mission to remove insecure feelings from plus-size women. Ultimately, it is a matter of first seeing, then believing: that with the right plus size clothing you can indeed look great. At Axent, we do this boutique specialist work with a lot of passion and drive.

The market for plus size fashion has grown enormously in recent years, and the new plus-size brands know what designs, fabrics and prints do justice to a body with more curves. Clothes with an elegant cut, that match your hairstyle and face, and that fit like a glove can make any customer look stunning. Marianne: “There is nothing I love more than seeing curvy ladies shine in their clothes.”

Since 2015, Axent has also sold online, but our origins and our heart lie in our physical clothing store in Herent. There is a personal, warm atmosphere, ideal for bonding between retailer and customer. The space also gives Marianne the opportunity to provide better professional advice, building on her background as a color and style consultant. She always looks for a balance between her expertise and the opinion of the wearer: “I have my own thoughts about what suits a customer best, because I have been in the business for years, but ultimately the woman must like her reflection in the mirror. This is important."

Our store is available daily by telephone, email and in our attractive boutique. We are happy to help you with advice or additional explanation about brands, fit, or other specifications.

Marianne

Tuesday from 10am to 6pm